About the Job
Key Responsibilities:1. Develop, execute, and manage PPC campaigns across Google Ads, Meta Ads, and other platforms
2. Conduct keyword research, competitor analysis, and audience targeting to develop optimized strategies
3. Monitor and analyze campaign performance to ensure achievement of KPIs such as CTR, CPC, CPA, and ROI
4. Create and test ad copy, landing pages, and creative assets to maximize conversions and engagement
5. Conduct A/B testing and continuous optimization of campaigns based on data-driven insights
6. Provide regular reporting on campaign performance, trends, and opportunities for improvement
7. Stay updated with the latest trends and best practices in PPC advertising
8. Collaborate with cross-functional teams, including content, design, and product teams, to align PPC strategies with business goals
9. Manage and optimize campaign budgets to maximize efficiency and return on investment
Number of Openings
5 openingsSkills
Interpersonal skills, Effective Communication
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