About the Job
Key Responsibilities:1. Plan, execute, and manage PPC campaigns across platforms like Google Ads, Bing Ads, and YouTube
2. Conduct thorough keyword research and implement effective bidding strategies
3. Create compelling ad copy and optimize ad creatives for high performance
4. Set up and manage Search, Display, Shopping, and Remarketing campaigns
5. Monitor campaign performance daily and adjust bids, budgets, and targeting as needed
6. Optimize campaigns to meet or exceed KPIs such as CTR, CPC, CPA, and ROAS
7. Use negative keywords and match types to refine targeting and reduce wasted spend
8. Perform A/B testing on ads, landing pages, and audience segments to improve results
9. Set up and troubleshoot conversion tracking using tools like Google Tag Manager and Google Analytics
10. Analyze data to generate actionable insights and prepare detailed performance reports
11. Collaborate with design and content teams to ensure alignment between ads and landing pages
Number of Openings
4 openingsPerks of this Jobs
Free snacks Informal dress code 5 days a week
Skills
Google Tag Manager, Google Analytics, Google AdWords
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